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Next
Generation
Deodorant

🔥 As seen on Dragons' Den 🔥
The sustainable deodorant backed by science.
With plastic-free refills and natural, effective ingredients.

Reasons to be Fussy

PRO-PLANET

Plastic-free, compostable refills keep mother nature happy.

CONVENIENT

We deliver straight to your armpits whenever you want.

24HR PROTECTION

Science-backed formula leaves you smelling fresh all day.

PLANT-POWERED

All natural, free from aluminium, parabens and 100% vegan.

The UK’s Best Eco-Deodorant

Best natural deodorant

Officially The World's Coolest Deodorant

How it works:

Refill, Reuse, Repeat

Just choose from five eye popping case colours and five refined scents. Then we'll deliver refills straight to your armpits as often or as little as you want.

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1

Choose your case, it comes in five eye-popping colours.

2

Choose from five refined scents that you'll want to sniff on repeat.

3

Choose from a flexible subscription plan or make a one-off purchase.

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Smell good

Do good

Feel good

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Backed by science

Made by nature

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Smell The Difference

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Your Old Deodorant

All Natural Ingredients

Science-Backed 24hr Effectiveness

Plastic Free Refills

Vegan & Cruelty Free

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