Founder Matt gives us a behind the scenes on all things Dragons' Den. July 7th 2021. I’d just spent the night in hospital trying to be helpful during the birth of Fleur, our first child, and Eddie had just fallen...

We’ve all heard it...natural deodorants just don’t work. At least they didn’t back when velour tracksuits were a thing. But things have moved on. 

If there’s one thing we know for sure, it’s that every body is different. Nowadays, choosing a natural deodorant is like choosing a hairstyle. It’s telling the world who you are and what matters to you most. That’s why we’ve given...

Natural deodorants tend to get a bad rep - and that’s because there are loads of out there that simply don't work very well. So when you do finally find a natural deodorant that actually works, it might seem like magic. ...

This Earth Day, we're not actually launching anything. In fact, we're doing an anti-launch. Earth day is all about driving support and awareness for environmental protection... not driving sales. We at Fussy wanted to stay true to that. So we’ve designed...

How many emails have you sent today? How about WhatsApp messages? How many songs have you streamed? We’re guessing you’ve probably already done a fair amount, even if you’re reading this with your morning coffee. It may feel like all...

It’s Mothers’ Day and today we’re celebrating the mother that’s been around for 4.5 billion years - Mother Earth. She’s been sustaining life and looking after everything on the planet for all that time, so today we wanted to celebrate...

Facials? For your armpits? You must be mad.  Okay, so maybe we’ve taken self-care a little too far, but hear us out: underarm facials, or ‘pitiCures’,  are not only the secret to super-soft pits, but a great way to detox...

Fussy  believes pits should be free, hence why our deodorant is free from aluminium, parabens, toxins and synthetic fragrances. And we’re not the only ones letting armpits do their natural thing: folks across the globe are embracing hairy armpits. Since...

It’s a change that happens to almost half our population, yet information is limited and advice even more so - today we’re discussing menopause and the sweat that comes with it ie. hot flushes and night sweats.  What is menopause...

We are all witnessing the horrific and tragic events in Ukraine unfold before our eyes. As a brand and individual sometimes it's hard to know how to react to such heartbreak and the truth is no matter what we do...

What’s your longest relationship? 5 years? 10? 20? How about 115 years? That’s how long the earth has been in a relationship with plastic. In that relatively short time, every part of our modern lives has become intertwined with plastic...

There’s no denying waste is a massive problem on our planet. On average each person in England and Wales produces nearly 500kg of household waste a year. And not only do our overflowing bins lead to the ‘who's gonna take...

We know natural deodorant is better for our skin and, thanks to Fussy, better for the planet too. But what about the rest of our gym kit? Despite dominating the sportswear world, science shows that polyester isn’t best mixed with...

(Hint: Your antiperspirant isn’t doing the trick, but a natural deodorant will) At Fussy, we love sweat and hate sweat stains.  That’s because sweating is going to happen no matter how much you try and stop it. More to the...

The UK buys over 6 million Christmas Trees every year. But have you ever wondered what happens to the trees that nobody wants? 🤔 Those on a wonk. The wrong shade of green. Missing a branch or two. Well, wonder...

We all know that to be healthy, you need to eat well and exercise, but looking after our mental health often falls by the wayside, especially when life gets busy. This Mental Health Awareness week we take a look at...

  Meet Douglas 🎄. The star ⭐ of our new (and first ever) Christmas advert. What Douglas wants more than anything else is to be a family's Christmas Tree. But will he get what he wished for? Watch the full...

Christmas is one of the most joyful times of the year. But it’s also one of the most wasteful with millions of unwanted presents, the bulk food buying and all those single-use items. Of course, there are easy ways to...

We might not all be living zero waste lives or have a reusable coffee cup, but there’s one thing that unites most of us in the fight to save our environment and that’s recycling. No matter where you live in...

Every year up to £42million worth of gifts are wasted in the UK. That's why this year we're helping you to Gift Less Sh*t with the mother earth of all gift guides. Move over forgotten Christmas jumpers and Secret Santa tat that...